The Entertainment Economy. How Mega -Media Forces Are Transforming Our Lives

Michael Wolf

L'economia dell'entertainment
Year:
2003
Pages:
288
Size:
cm 15,5 x 22,7
Original Title:
The Entertainment Economy. How Mega -Media Forces Are Transforming Our Lives
ISBN:
88-85982-70-0
Availability:
Available

Abstract:

In this book the Author, the industry’s most in-demand strategist, demonstrates that media and entertainment have moved beyond culture to become the driving wheel of the global economy.